Our Roots

Born from late nights after shows, when fans would leave with nothing but memories.

Swifties started as a simple idea: let music lovers take home something tangible from moments that matter.

What began as a few hand-printed shirts on a folding table has grown into a full collection of thoughtfully designed products that tell our story.

Each piece captures that indescribable feeling when the lights go down and the first note hits - those goosebump moments we've all shared, now wearable.

Manuel H.

-Founder

After the tenth show of my favorite TS's tour, Manuel couldn't shake a feeling. While everyone filed out clutching their phones full of shaky videos, he wanted to give them something real to hold onto. Armed with a screen printing kit and zero sleep, he turned his tiny apartment into what would become Swifties. "I just needed other fans to feel seen," she says. "The right shirt can start conversations between strangers who share the same musical DNA."